The Masanobu Fukuoka Natural Farm aspires to create a happy world brimming with smiles through our farming.

We sense that there is more to the world than meets the eye, so we strive to show kindness and generosity that will reach even into the shadows.

To live is to support.
To share is to connect.

That before us which can be achieved.
That which the heart desires.

All these form links in a chain that draws everyone together in a huge circle.

To achieve this, we donate two percent of all online sales toward social issues, such as forest conservation, education, and welfare.

We support ethical consumption that brings joy to people’s hearts. That’s the shape of the future we envision.